Anlene Launches Anlene Actifit 3X and Anlene Gold 5X with Hi ZEnC, Encouraging Indonesians to Maintain Their Immune System
Jakarta February 25th, 2022 – The COVID-19 has forced people to maintain a healthy immune system to protect themselves from the omicron variant, which has higher transmission rate.[1] As such, Anlene, as a leading milk brand for adult consumers in Asia, is committed to helping people maintain their health and immune system, offering its latest flagship product Anlene Actifit 3X and Anlene Gold 5X enriched with Hi ZEnC Formula and high in Zinc, Vitamin E, and C.
Indonesia is currently facing the pandemic’s third wave along with the rising Omicron cases. The common symptoms of the new variant includes fever, cough, flu, and sore throat, although they are reported to be less severe compared to the previous variants. However, it is has a higher transmission rate, are more likely to infect elders, unvaccinated people, and those with comorbidities, and may cause serious compilations and even death. According to the latest report, the number of daily cases in Indonesia have been fluctuating at around 57.000, with the country’s fatality rate being the fifth highest in Asia (as of February 24rd 2022).[2]
dr. Marya Haryono, MGizi, SpGK, FINEM., Clinical Nutrition Specialist said, “Amidst the ongoing pandemic, people must comply with the government’s COVID-19 prevention protocols and keep their immune system in top shape. Our immune system is a complex network of cells in our body, naturally designed to identify and destroy foreign, dangerous substances in the body, including bacteria and viruses. To maintain a strong immune system, we need to stay healthy and well-nourished. It is very important to ensure an optimum immune system to prevent COVID-19 transmission or other dangerous diseases.
dr. Marya Haryono further said, “To maintain a strong immune system, we have to live an active and healthy lifestyle and consume natural macro and micronutrients; carbohydrate, fat, protein, vitamin, zinc, mineral, fiber, and fluid. Drinking milk can help us take in all the important nutrients we need for the day. Milk is a good source of protein to boost our immune system and help combat infections. Milk also contains zinc to fortify our body's response against viruses or bacteria and reduce the risk of infection. It has B12, D, A, E, and C vitamins to further our immune system. They are very important for our overall health general and immune system.”
Haryadi Raharjo, Scientific and Nutrition Fonterra Brands Indonesia said “Milk contains complete nutrients to keep a healthy body and strengthen our immune system. Anlene Actifit 3X and Anlene Gold 5X is high in protein, calcium, vitamin B6, and collagen, enriched with Zinc, Vitamin E and C (Hi ZEnC). Hi ZEnC can greatly improve our body's immune system to protect and accelerate natural recovery from viral and bacterial infections and non-communicable, degenerative diseases such as diabetes, high blood pressure, osteoporosis, and osteoarthritis.”
“Anlene Actifit 3X and Anlene Gold 5X contains a sufficient amount of Hi ZEnC to ensure a healthy immune system. Zinc forms immune cells and antioxidants to protecting immune cells. Vitamin E works as a strong antioxidant, protects body cells from free radicals, and anti-inflammatory agents, and regulates leukocyte in an infection/inflammation. Vitamin C also works as a strong antioxidant, protects the cells, including immune cells from free radicals released when fighting viral/bacterial pathogens or other oxidative stress, and accelerates wound healing by increasing collagen production,” Haryadi Raharjo added.
Novita Angie, public figure & health enthusiast said, "I realize that simply following the health protocols and living a healthy and active lifestyle won’t be enough to protect myself from COVID-19 amidst the rising Omicron cases. Moreover, I am a mother who goes outdoors and takes care of my family at home. I realize it is important for me and my family to maintain a healthy immune system. I regularly take a glass of Anlene Gold 5X with Hi ZEnC Formula, enriched in Zink, Vitamin E and C, to get my daily dose of natural nutrients. I hope everyone in my family can stay healthy, maintain an optimum immune system, and not be infected with COVID-19. I hope all of us here can avoid COVID-19.”
"Anlene Actifit 3X and Anlene Gold 5X are rich in Hi ZEnC and contain other nutrients to keep a healthy body. Anlene Actifit 3X includes calcium to improve bone density, 100mg/serving collagen + high Vitamin C to form and maintain collagen for joint flexibility, protein + high Vitamin B6 for energy metabolism and tissue formation contained. Anlene Gold 5X is further enriched with potassium, folic acid, and extra B12 vitamin to help maintain healthy blood pressure and circulation. It also contains 0.4% oats to maintain a healthy cholesterol level, doesn’t have added sugar, and is low-fat to help limit your sugar and fat intake as recommended in the 2014 Balanced Nutrition Guideline issued by the Health Ministry,” concluded Haryadi Raharjo.