Fonterra announces new Managing Director of Malaysia and Singapore

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Fonterra today announced the appointment of Ms Vidya Sivaraja as the new Managing Director of Fonterra Brands Malaysia and Singapore.

Vidya joins from Fonterra’s Sri Lanka business where she was the General Manager of Marketing and Emerging Markets.

Prior to that, she held regional and global roles within the business – working across more than 14 countries.

Ms Vidya Sivaraja as the new Managing Director of Fonterra Brands Malaysia and Singapore

In her new role, she will lead a dedicated team of over 700 people in Malaysia focused on delivering high quality dairy nutrition through well-loved brands such as Anlene, Anmum, Fernleaf and Anchor.

Fonterra’s Chief Operating Officer, Global Consumer and Foodservice, Mr Lukas Paravicini said, “Malaysia is one of our most important consumer markets and plays a crucial role in our global strategy. Over our 40 years here, we have achieved strong leadership positions across our portfolio of dairy brands. We’re therefore excited to have such a driven and talented leader, like Vidya, lead our team as we look to further grow our business.” 

“A strong role model of our values, Vidya has a real passion for developing and getting the best out of people. Her emphasis on innovation and performance has built many strong teams across her career and I’m confident we will benefit greatly from the different perspectives she brings into this role,” said Lukas.

On her appointment, Vidya said, “I’m honoured to have the opportunity to lead the Malaysia business. I look forward to working with the fantastic team here to build on its successes further, strengthen our brands’ leadership position and continue to deliver high quality dairy solutions that delight our consumers.”

I’m honoured to have the opportunity to lead the Malaysia business. I look forward to working with the fantastic team here to build on its successes further, strengthen our brands’ leadership position and continue to deliver high quality dairy solutions that delight our consumers.

Ms Vidya Sivaraja, new Managing Director, Fonterra Brands Malaysia and Singapore

Alongside driving business growth, Vidya’s passion extends to developing a strong, diverse team. “I believe in the importance of building diversity to harness different capabilities, providing a strong sense of ownership and passion through clarity of purpose, and fostering a contagious 'can do' attitude. Each person has their own unique strength and when everyone comes together to work towards a shared goal, we become capable of achieving the extraordinary.”

Current Managing Director of Fonterra Brands Malaysia and Singapore, Mr Jose Miguel Porraz Lando, will move to Fonterra’s Head Office in New Zealand in a strategy role within the Office of the Chief Financial Officer.