Update on the REDcycle soft plastics recycling program
We’re committed to producing dairy in a way that cares for our environment, including considering what happens to our packaging once the nutrition inside has been consumed.
Between 2019 and 2022, we partnered with REDcycle – a recovery initiative for soft plastics such as bread bags, cling wrap and cheese wrappers.
Unfortunately, the REDcycle scheme is no longer operational, and at present there is no collection of soft plastics as the ‘Return to Store’ option is not currently available.
We are working to remove the REDcycle logo from our packaging, however you may still see the REDcycle logo and Australasian recycling label on our products as the new packaging artwork rolls out across our product range.
Consumers are being asked to put soft plastics in their home rubbish bin or appropriate public waste bin. Please note you should not dispose of soft plastics in your home kerbside recycling bin.
Fonterra is now working with others across industry to support a lasting solution for soft plastics recycling in Australia through Soft Plastics Stewardship Australia.
In the short term, a small number of councils are currently trialling soft plastic recycling through the council kerbside collection system, and the results will help inform a sustainable national collection system. Contact your local council to find out whether your household currently has access to soft plastic recycling or visit the ARL website.
While we’re disappointed that REDcycle has ceased its soft plastic collection program, we are committed to delivering recycle-ready packaging, reducing plastic across our range, and reducing the amount of waste sent to landfill from our manufacturing sites.
We will keep you updated on when a new recycling scheme is up and running.