What we stand for

The dairy industry is built from the ground up, and we are committed to making a positive difference to our people, our farmers, our customers, our communities and environments where we operate.

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Marketing

Why we don't sugar-coat our marketing.

As a global dairy company, we're committed to delivering high-quality dairy nutrition. We recognise the world is faced with significant nutrition problems at different ends of the spectrum; poor quality diets leading to nutritional deficiencies or obesity – and sometimes both. These are problems we want to help solve.

To help combat these issues, industry and government have introduced a range of voluntary codes to ensure a high sense of social responsibility in advertising and marketing food and beverage products in Australia.

As part of our commitment to promote responsible consumption of our products at all life stages, we adhere to the Australian Association of National Advertiser’s Food and Beverages Advertising and Marketing Communications Code and are signatories to the Australian Food & Grocery Council Responsible Marketing to Children Initiative.

All of Fonterra’s product and nutrition claims are compliant with local regulatory requirements and based on robust science.

Dairy’s role in providing nutrition.

Dairy products can play a valuable role in addressing deficiencies in diets and improving health and wellbeing for people around the world.